The Project

• Began in April 2009 in Urubamba
• Carried out by NeVo and 62 artisans of the Associate of Artisans of the Sacred Valley-Urubamba
• A microenterprise initiative designed to increase Association’s profits by improving production and sale methods

Progress

• Developing new sales channels through trial exportation to Canada, local coordination with Hotel Libertador, and investigation into potential sales in France, Lima, and online
• Product improvement through classes on product design
• Operational improvement through English classes and basic business instruction

Goals

• Continue to develop new sales channels
• Develop marketing campaign to promote the artisans’ market in Urubamba
• Provide training sessions in basic business tools
• Establish an export partnership with companies that operate online
• Continue teaching English to facilitate sales to tourists

Open Positions

• Human resources supporter to help the Artisan Cooperative improve its structure and functioning
• Sales analyst to investigate new sales channels and marketing strategies for artisanal products
• Artistic designer to help with product improvement